The concept

At L'Etape by Tour de France, we believe that our customers are our best representatives... that is why we created L’Etape Social Riders program, a group of riders from all over the world.

They all registered for L'Etape du Tour and were chosen to share with you what they like about cycling, how they train and how they prepare to ride L'Etape in July.

The crew

13 riders
6 countries
1 challenge